Just read this actual 'mission statement' (2009) and was struck by the utter lack of logic here...
Increased population, generating wealth, opportunities and sustained economies
in Rural Alberta
To revitalize rural Alberta and rural communities by providing a new industry and
venture that as a result of increased job and marketing opportunities,
can be used as the basis for the economic growth
in the surrounding region
N Donna Wise, posted August 23, 2015